At a time where automotive sales by the younger generation in Japan are shrinking, understanding the psychology of millennials are becoming evermore crucial. Automotive makers that fully grasp the needs of the youth will become the next market leaders. Our network with the youth, and knowledge of the millennial psychology can guide you in making necessary decisions to gain competitive advantage in the automotive market.
Consulting examples:
-Planning and operation of automotive related event
-New business development
-Marketing strategy